Welcome to lifeinthetalllane.com (ironically, “LITTL” for short), the ubiqutious online presence of yours truly, long-time television and media production professional Preston Swigart.  Here you will find my highly acclaimed (at least in my own mind) blog for starters, and anything else that may eventually pop up in the way of new and modern ways to communicate. Eventually this site will live inside my new website northendmediaLTD.com as I work to rebrand and modernize my corporate image.

Being painfully aware that a blog these days is pretty much old hat, I will focus on hopefully refining the now ancient art of blogging.  After all, blogging has now been around how many years? 5 or 10?  Certainly mature and established, but reasonably new to me, at least in practice.  I hope I might find a somewhat unique voice that hasn’t been pounded into people through the seemingly infinite amount of cyberspace already.

As I brainstorm on how best to present this publicly, I wonder if perhaps I should just skip the old fashioned art of putting letters and words on a page or screen and just fast forward right to video blogging or 'vlogging'...Certainly that is where my area of expertise lies. I suppose that could be down the line, if I could get used to the idea of seeing my own craggy face on camera, that is. I also think my voice sounds kind of weird whenever I hear a recording of it.  At this point anyway there is still some magic in the actual act of writing to me, and doing stuff with video is a little too much like work, at least for the time being.  Although I love and embrace modern technology and all that it brings, I am still at heart pretty old-fashioned.  In this modern day writing environment filled with LOLs , WTFs, and all kinds of other modern word variations that bring horror to a self proclaimed writing traditionalist, I still cling to the sanctity of a written word, hopefully spelled correctly, completely, and put down in the right order. This is what I do for fun.